6 Web Design Ideas and Tips for Restaurants.

Creating effective, commercial and (above all) handsome websites for restaurants is our jam! Here’s some tips for how to do exactly that on your own restaurant website.

David McGinty16 October 2020 Comment

How to Invest in Professional Video Production.

Investing in professional video can be a minefield. Here’s some useful, practical tips to using video effectively in your business, and finding the right partner!

David McGinty12 October 2020Comment

20 Beautiful Web Design Examples from Glasgow.

We’re all about highly aesthetic, thoroughly design-led web design. Here’s 20 of our favourites from the past couple of years: portfolio sites, e-commerce sites, Squarespace, Wordpress - it’s all in here.

Gavin McGregor9 February 2020Comment

Basic keyword research for small businesses.

Keyword research is one of the key ways that you can figure out what your customers are searching for, and at what volume - and how your competitors are doing in terms of turning up on those crucial search engine results pages.

David McGinty15 June 2018Pricing and ResearchComment

SEO basics for Scottish restaurants.

Today, we're looking at simple processes that Scottish restaurants, hotels and other F&B/hospitality businesses can follow in order to improve their SEO and boost their rankings on Google.

David McGinty13 June 2018Pricing and ResearchComment

Three audiences you should create with the Facebook Pixel.

Here’s three Facebook custom audiences we think you should make using your Facebook Pixel data.

David McGinty7 June 2018Ad Spend Comment

Instagram for Scottish restaurants: a primer.

Here’s some ways that Scottish restaurants can use Instagram to speak to customers, get feedback, and boost sales.

David McGinty6 June 2018Comment

How to raise your pricing (for wedding suppliers).

Pricing is a minefield, especially for sole traders. Here's some helpful tips to get yours in line with what you're worth.

Wedding Marketing 101David McGinty30 May 2018Pricing and ResearchComment

Launching a wedding fayre amidst ridiculous competition.

The wedding market is super f**king competitive. Differentiating your product is essential. Here's how we did just that with the Braw Brides Wedding Workshop.

David McGinty16 October 2017wedding marketing, braw brides, Content Marketing and Social MediaComment

Differentiating yourself for wedding suppliers (audio).

A short audio talk (30 minutes), taken from a live event for photographers and videographers, about how to differentiate yourself in the Scottish wedding market.

David McGinty15 August 2017Differentiation Comment

Differentiating your brand, part one.

Some quick thoughts on how to bake your key differential qualities right into your branding and your design elements, using real Scottish businesses as examples.

David McGinty21 January 2017Differentiation Comment

Boosting posts on autopilot? Try this.

If you're throwing £3 at every post without really thinking about it, then here's some quick tips to add a bit of finesse to that approach.

David McGinty16 January 2017Ad SpendComment

Marketing a restaurant on a shoestring.

Some quick social media and creative tips for marketing your restaurant business with limited marketing spend.

David McGinty7 January 2017 Comments